Bending the rules a bit, Che Figo designed, printed, distributed (full project management) a fun-centric catalogue aimed at young, sassy women who are devoted to their pets. This exercise in targeting this slice of the market proved highly successful, with the buyer take-up rate of these advertised products at an all time high for this company.
This catalogue was part of a long standing collaboration between our studio and Indepet which spanned many years and campaigns. This close working relationship benefited the client and the client’s customer base through our extensive, ongoing research and meticulous attention to detail.
ClientIndepetServicesBrand, Design, Press Ads, Distribution, Print Production
